<snip>
"They'd probably revive the Roadway name to rebrand YRC Freight since it has more positive brand association. TFI is big on strong brands, which is why when they merge companies it's always under a single stronger brand. Drivers and customers alike preferred Roadway, and without Yellow being "in charge" anymore there would be nothing to stop it from happening."
That's some funny ::
"They'd probably revive the Roadway name to rebrand YRC Freight since it has more positive brand association. TFI is big on strong brands, which is why when they merge companies it's always under a single stronger brand. Drivers and customers alike preferred Roadway, and without Yellow being "in charge" anymore there would be nothing to stop it from happening."
That's some funny ::