Rat, I agree with you on most of your comment. Like I said earlier, whites show everything and I don't think that white is an optimal color for us considering the work we do. It can be dirty and you get sweaty. After a guy gets off of work and goes home but stops at the grocery store to get some things and people see him in a dirty uniform shirt doesn't look good for the company.
Dirty torn and ugly uniforms, dirty and not well maintained trucks, equipment with different logos and colors and so on have a huge image impact. This is why I can not for the life of me to see our old equipment running down the road with all these different colors on them. I do have a huge problem with that. Don't you drive down the road and look at other equipment and see old, poor painted, poorly maintained equipment and think, wow, that company is not doing well? I have seen some real nice equipment from YRC going down the road and if I didn't know better would think that company is doing well. Compared what I was driving and how it looks, well it was just down right embarrassing.
So yes, how you look, how equipment looks has a huge part on how a company looks in the public eye!